About - Joby Harte

Joby Harte is a highly influential figure in the global entertainment industry, renowned for his expertise in talent management, production, and content creation. With a career spanning over two decades, Joby has played a pivotal role in reshaping the entertainment landscape, known for his deep understanding of both the creative and business sides of the industry.

As the visionary behind some of the most iconic moments in television, including the creation of Pop Idol, Joby Harte’s contributions have not only transformed reality TV but also revolutionized the way audiences connect with music and entertainment. His innovative approach to talent discovery and development led him to work with some of the most recognizable stars of today, including Joshua Bassett and Asher Angel, whose careers he mentored and guided from their early stages.

In addition to his television success, Joby Harte founded Hot Rock Media, Inc., which later evolved into The Partnership LA, a dynamic agency designed to foster a diverse range of artists across film, music, and television. Through these ventures, he continues to be at the forefront of identifying rising stars and shaping their careers, using his unique ability to spot potential and guide it to stardom.

Joby’s collaboration with industry veteran Johnny Wright to form the successful boy band In Real Life is a testament to his ability to blend talent with market trends, creating content and experiences that resonate with audiences worldwide. His forward-thinking approach and commitment to quality have made him a sought-after producer and mentor, influencing the careers of countless artists.

Currently, through Attentive Entertainment, Joby continues to push creative boundaries, producing compelling content that not only entertains but also elevates the voices of emerging talent. His legacy is built on a passion for fostering the next generation of entertainers and providing them with the tools, guidance, and opportunities to thrive in an ever-evolving industry.

Joby Harte’s unwavering dedication to innovation, mentorship, and talent development has cemented his reputation as one of the entertainment industry's most respected and influential figures. His impact on both the artists he mentors and the industry as a whole continues to inspire and shape the future of entertainment.